“Staging to Live” (decorating a home) and “Staging to Sell” (merchandising a home) are very different. When we’re hired to stage a home for selling, we approach the project with eyes focused on how to best present the property to potential buyers. It’s much easier to do this when a home is vacant but when a home is occupied, it’s a bit more challenging because the owners are living there. In order for a staging to be successful, the occupants must be committed to making the suggested changes and just as importantly, to maintain the staging during the entire selling process.
The owners of this Harding Township home were committed and the result is evident in the pictures. We updated the paint colors in several rooms, refinished hardwood floors, de-cluttered personal effects, removed excess or worn furniture, rearranged the rooms to create better flow, and where necessary, rented furniture and accessories. This house is ready for the next family to move in!
Here are a just few after pictures of our latest occupied home staging. Click on each image to see the full scale of the room.
The home owners believe in the power of staging. They understand that staging is an upfront investment with the potential to make them money with the sale of their home. A staged home WILL sell faster and for more money than a home which is not staged. And our staging statistics and those presented by the Real Estate Staging Association (RESA), prove just that!